Entries Tagged as 'Social Media'

Higher & Higher is back

July 16th, 2012 · 8 Comments · Higher & Higher, PR, Publicis, Social Media

Hey guys, after several months that were full with business trips, hard work and a 9-day holiday (me happy), I finally had the time to pay the hosting for the blog (it wasn’t available in the past 2-3 weeks). And can’t wait to share with you this great article 25 signs you work in social [...]

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#whatsbeautiful: an interesting campaign to keep an eye on

May 27th, 2012 · 8 Comments · PR, Social Media

Initiatives that provoke and support women to expand their capabilities and develop themselves impress me. I really find such projects inspiring, outstanding and able to create experience and eventually build relationships in the future. Here is an example of a campaign in which I find huge potential for further development. The new campaign of Under [...]

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The #viral success formula

March 18th, 2012 · 18 Comments · Social Media, Youtube

48 hours of video are uploaded on Youtube every minute and only a small percentage of this content has the chance to reach more than one million views. According to Kevin Allocca, Trends Manager at YouTube, viral effect depends on: 1. Tastemakers: Influential people who find your content interesting and then share it among their social [...]

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#LopataUP: Twitter cause for snow cleaning in Serbia

February 8th, 2012 · 3 Comments · Social campaign, Social Media

Although the recent Twitter dead hoaxes, one good cause campaign stood out in the last few days. It all started because of the heavy snowing in Serbia. In order to clean up the snow mountains on the streets, one Serbian started initiating people on Twitter to go out on Saturday and help in the snow [...]

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Start 2012 with reading a bunch of useful and interesting posts

January 2nd, 2012 · 2 Comments · PR, Social Media

Happy new 2012, friends! Wish you lots of shared happiness, trending achievements and talked-about moments :) Today (2nd of Jan) I finally had the opportunity to check out my Google Reader after a week of active offline life and with no proper internet connection (quite typical for the holiday season I suppose). Hence, I decided [...]

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